The inappropriate

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“Walking into a jewelry store feels about as natural for most guys as strolling into a yarn shop or one of those scrap booking stores where middle-aged women arrange photos of their cats wearing Santa hats”. ~Andy Koehn

So, Uncle “A” wrote a very inappropriate, blunt book giving YOU the guidelines on how to buy a ring without losing your soul.

A diamond-buying guide for guys who'd rather be anywhere else but a jewelry store. No technical jargon. No marketing myths. Just straight talk from a third-generation jeweler on finding the perfect ring without losing your mind, savings, or dignity in the process.

WARNING: Contains raw language, unfiltered advice, and the kind of straight talk you’d get from your most honest friend after a few drinks.

Not recommended for those who faint at four-letter words.

*While supplies last, in-store pick-up only!